Here are the key points to boost engagement and increase following on Instagram:
Post high-quality content consistently. This is the most important thing you can do to boost engagement on Instagram. Your content should be visually appealing and interesting to your target audience. You should also post consistently, at least a few times per week.
Use relevant hashtags. Hashtags are a great way to get your content seen by more people. When you use relevant hashtags, your posts will show up in search results for those hashtags. Be sure to use a variety of hashtags, and update them regularly.
Run contests and giveaways. Contests and giveaways are a great way to generate excitement and engagement on your Instagram account. When you run a contest, be sure to have clear rules and prizes that your target audience will be interested in.
Engage with your followers. One of the best ways to get people to engage with your content is to engage with them first. Like and comment on their posts, and reply to their comments on your posts. This shows them that you’re interested in what they have to say, and it will encourage them to engage with you more.
Use Stories. Instagram Stories are a great way to connect with your followers in a more personal way. You can share behind-the-scenes content, sneak peeks of upcoming projects, and more. Stories are also a great way to run polls and quizzes, which can help you get to know your followers better.
Use Instagram Live. Instagram Live is a great way to connect with your followers in real time. You can use Live to host Q&As, give product demonstrations, or just chat with your followers. Live is a great way to build relationships with your followers and show them that you’re approachable.
Use a call to action. Tell your followers what you want them to do, whether it’s following you, liking your post, or visiting your website. A clear call to action will help you get more engagement from your followers.
Use analytics to track your progress. Instagram Insights is a great tool that can help you track your progress and see what’s working and what’s not. Use Insights to see how many people are seeing your posts, who your top followers are, and what hashtags are getting the most engagement.
Use a consistent theme. Having a consistent theme will help your Instagram feed look more polished and professional. This doesn’t mean that you have to use the same filters on every photo, but you should try to use similar colors and styles.
Be patient. It takes time to build a successful Instagram account. Don’t expect to see results overnight. Just keep posting high-quality content, engaging with your followers, and using the tips above, and you’ll eventually see your following grow.
Have fun! Instagram should be enjoyable for you. If you’re not having fun, it will show in your posts and your followers will be less likely to engage with you. So relax, have fun, and enjoy the process of building your Instagram account.